Ultimate List of Cruelty-Free Brands

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Sometimes it’s hard finding which brands are cruelty-free or not. As a busy mama, you don’t have the time to do brand and ingredient research. So I’ve done the work for you!
This is my personally curated list of cruelty-free brands. You’ll find brands in the following categories:

  • Laundry Products
  • Household Cleaners
  • Makeup
  • Cosmetics
  • Skincare
  • Personal Care Products
  • Fragrance
  • Bath & Body Products
  • Baby and Kids

The majority of the brands on the list are Leaping Bunny certified. They are the gold standard when it comes to cruelty-free certifications because of their thorough verification process.


Any brands that are PETA certified have been individually verified to ensure their cruelty-free status due to their lack of verification.


This post is regularly updated. Be sure to Pin it or bookmark it for late!

cruelty-free brands

FAQ Cruelty-Free List Questions

Before you dive into the cruelty-free list I would like to answer the most commonly asked questions regarding this list.

How is your list different than any other cruelty-free list?

One of the biggest differences between my list and other cruelty-free bloggers’ list is the type of products I have listed. The majority of those bloggers talk about makeup and cosmetics. Well as a mom I need more information about products that will help me maintain my home and take care of my family. That’s the reason I started this blog.
But for the most part, all cruelty-free list should be similar.

How do you determine if a brand is cruelty-free?

My first step to determine if a brand is cruelty-free is looking at the Leaping Bunny list. Since Leaping Bunny has a thorough vetting process then any brand on that list is welcome on mine.
If a brand is not on Leaping Bunny’s list then I check their website or email them directly. When I email a brand I ask the following questions:

  • Do you test on animals at any point during the production of your products?
  • Are your ingredients tested on animals by your suppliers?
  • Does any third-party test on animals on your behalf?
  • Do you test on animals when required by law?

If a brand can answer no to all questions then they are considered cruelty-free.

Can a brand pay to be added to your cruelty-free list?

No. A brand may not pay to be added to my cruelty-free list or removed from my naughty list. That would be unethical and against the purpose of this blog.

Why does a product say ‘not tested on animals’ but are not on your cruelty-free list?

A statement stating ‘not tested on animals’ is just not good enough. A company needs to be able to answer no to these specific questions to be considered cruelty-free.

  • Do you test on animals at any point during the production of your products?
  • Are your ingredients tested on animals by your suppliers?
  • Does any third-party test on animals on your behalf?
  • Do you test on animals when required by law?

Why are brands that are owned by a non-cruelty-free parent company on your list?

I support any brand that can meet the cruelty-free standards regardless of their parent company. Some people in the cruelty-free community do not support that belief but the choice is ultimately yours.

Are all the brands on the list vegan?

No. All the brands are not vegan. However, many are vegan, kosher, halal, gluten-free and organic. Just click on the brand name to get more specific product information.

Can you help me find information about [Brand Name’s] cruelty-free status?

Yes of course! You can either leave a comment below or email me at hello@crueltyfreemom.com.

Cruelty-Free Brands List

All of the brands on this list are cruelty-free. Meaning they meet the following requirements:

  • Does not test their products or ingredients on animals
  • Does not authorize third-parties to test their products or ingredients on animals
  • Not sold in a country where animal testing is required

Click on the brand name to be taken to a specific product page with more information.
You can search by clicking CMD + F on MAC or CTRL + F on PC then typing in the brand name.

#

100% Pure

A

Action Wipes
Acure Organics
Adorable Baby by Loving Naturals
Afterglow Cosmetics
Aim HI Everyday
Alaska Glacial Mud Co.
Alba Botanica
Alchimie Forever
All Good Products
All Natural Advice Skincare
Amika
Andalou Naturals
Annmarie Skincare
Anokha Skincare
Antonym Cosmetics
Ao Skincare
Apothecary Lance
Arctic Beauty
Aroma Bella
Aroma Naturals
Aromi
Astonish Cleaners (100% Vegan)
Astrida Naturals
Athar’a Pure
Auromere Ayurvedic Imports
Avalon Organics
Averelle
AveSeena
Ayelet Naturals

B

Badger Balm
Bare Ethics
bareMinerals
Base Coat
Batty’s Bath
Beach Baby Botanical Bath & Body
Beauty by Earth
Beauty without Cruelty
Bel Essence
Bellapierre Cosmetics
Belly Buttons & Babies
Better Botanicals
Better Life
BH Cosmetics
Bio Follicle
BioKleen
BioSphere Natural
Bite Beauty
Black Dahlia Lacquer
Black Moon Cosmetics
Blissoma
Bloomiss
Blu Ink Nail Lacquer
Bodhi Handmade Soap
Body Merry
Booda Organics
Botanic Organic
Boulder Clean
Boyzz Only
Briogeo
Buck Naked Soap Company
Bull Dog Skincare
Burt’s Bees

C

C & Co.
Caldrea
California North
California Pure Naturals
Camellia Alise
CAMP Skincare
CannaSmack
Captain Blankenship
Castle Baths
Cate McNabb Cosmetics
Chagrin Valley Soap & Slave
Citra Solv
Climb On
Coastal Classic Creations
Cocofloss
ColorNoir
Concrete Minerals
Core Cosmetics
Coui Skincare
CoverGirl
Crazy Rumors
CrossFIXE
Crystal Deodorant

D

Dancing Dingo
Das Boom
Davids Natural Toothpaste
Deep Steep
DEMES Natural Products
Dermal Fitness
Dermalogica
DermaQuest Skin Therapy
Desert Essence
DeVita Natural Skincare
Dimension Nails
Dolly Locks
Dose of Colors
Dr. Bite
Dr. Bronner’s
Dr. Woods Naturally
Drifter Organics
Drybar

E

Earth Friendly Products
Earth’s Best
Earthwise Beauty
Earthy
Eco Nuts
Eco-Dent International
Eco-Me
Ecover
Elate Cosmetics
Eldivia
Elea Blake
Eleve Cosmetics
Elewa Natural
E.l.f. Cosmetics
Elixery

Ella+Mila
Esker Beauty
Espionage Cosmetics
Essentiel by Adele

F

Far Botanicals
FATCO
Fenty Beauty by Rihanna
Feral Cosmetics
FiOR Mineral Cosmetics
Fit Organic
Fitglow Beauty
Five Nine Naturals
Foxbrim Naturals
FoxyBae
FreeBird Organics
Frilliance
Fromonda

G

Gabriel Cosmetics
Gallany Cosmetics
Gemstone Organic
Gilchrist & Soames
Ginga
GKhair
GladRags
GlamBunny Cosmetics
Go by Greenshield Organic
Goddess Garden
Grateful Body
Graydon Skincare
Green Tidings

H

Han Skin Care Cosmetics
Harmony + Blossom
Harvest Natural Beauty
Healthy Hoohoo
Healthy Hump
Heleka
Hello Handsome
Hello Products
Her Mannerisms
Herbivore Botanicals
Heroine.NYC
HiRuna Island Soaps
HollyBeth Organics
Home Spa COllection
Honestly pHresh
Hot Tot
Hourglass Cosmetics
House of Lashes
Hurraw!
Hush + Dotti
Hustle Butter

I

I’m Fabulous Cosmetics
Indie Lee & Co.
Indigo Bath and Body
Infinite Aloe
Inked Doll Cosmetics
Inlight Beauty
iQ Natural Skincare

J

Jane Iredale
Jason Natural
Jeffree Star Cosmetics
Jellen
Jouer Cosmetics
Just the Goods

K

K’Pure Naturals
Kahina Giving Beauty
KalVera Skincare
Kama Botanicals
Kaplan MD Beverly Hills
Kiss Me Honey
Kiss My Face
Klo Organic Beauty
Knotty Boy
Koils by Nature
Kokokahn
Kolors by K
Konjac Natural Care
Kosmatology
Kreyol Essence
Kudrat
Kyra’s Shea Medleys

L

L.A.M.A. Soap Company
Lashes in a box
Lauren Brooke Cosmetiques
Leland Francis
Le Savonnier Marseillais
Level Naturals
Lexli
Lime Crime
Lines of Elan
Little Barn Apothecary
Little Tree Hugger Soap
Little Twig
Live Clean
Live for Tomorrow
Live Love Polish
Liz Earle
Loa Skin Care
London’s Pedisoaks
Lotus Moon Skin Care
Lovebud
Luna Oil Organics
L’uvalla

M

Mad Hippie
Madam Glam
Maelle
MAHALO Skin Care
Makeup Artist’s Choice
MamaSuds
ManDay Grooming Inc.
Manna Kadar Cosmetics
MARA Beauty
Marin Bee Company
Max and Jane
Max Green Alchemy
Maya Chia
MD Glam
Medicine Mama’s Apothecary
Melanie Mills Hollywood
Meliora Cleaning Products
Melt Cosmetics
Meow Meow Tweet
Method
Mgic Magnesium Products
Mi-Me Handmade Bath & Body Products
Mineral Fusion
MintPear
Molly’s Suds
Molton Brown
Mooi Lab
Moon Luv
Moon Valley Organics
MoonLily Wellness
Morrocco Method Int’l
Mountain Girl Soap & Sundries
Mountain Sky
Moyaa Shea Products
Mrs. Meyer’s Clean Day
MuLondon
My Konjac Sponge

N

Nail & Bone
Naked Cosmetics
Naked Truth Beauty
Nalani Naturals
Natural Vegan Club
Nature Island Importers
Nature’s Inventory
Nayelle
Nazelie
NCLA Beauty
Nealy Naturals
Nena
NIU Body
NIUCOCO
North Coast Organics
NuCelle
Nügg
Nurture My Body
NutraLuxe MD
Nyme Organics

O

October Fields
Odin
OFRA Cosmetics
Ogee
Oh Tiff! Professional Lacquer
OHA Vital Organics Skincare
Ohana Organics
OM Botanical
One Two Cosmetics
OneSelf Organics
Orenda Skin Care
ORGAID
Organique by Himalaya
Original Moxie

Orly
Osmosis Pür Medical Skincare
Oui Fresh

P

PAIVA
Paper Street Soap Co.
Papillon
Passport to Organics
Patrick Smith Botanicals
Paula’s Choice
Pharmaskincare
PHLUR
PH Simply
PiperWai
Pistache Skincare
Pixllady Cosmetics
Plain Jane Beauty
Planet
Planet Botanicals
Plant Therapy
Platinum Skin Care
Pleni Naturals
Poethique
Polyn
Prai Beauts
Preserve Products
Pretty Woman NYC
Primal Pit Paste
Pristine Beauty
Priti NYC
Providence Perfume Co.
Province Apothecary
Puracy
Pure Anada Natural
Pure Chemistry
PUR Home
Purple Prairie Botanicals
PYT Hair

Q

Queen Helene

R

RADIUS
Ranavat Botanics
Rebel Green
Regenix
Renee Rouleau Skin Care
Reverie
Risana Beauty
Rise & Shine Naturals
Rosemira
Rudy’s Barbershop

S

Sade Baron
Saint Alabaster
Sally B’s Skin Yummies
Salteasoak
Samana Naturals
SanRe Organic Skinfood
Sany Skincare
Sayar Care
Schmidt’s Deodorant
Scorch
Sea Chi Organics
Secret in a Tube
Seventh Generation
Shabacare
Shablam Cosmetics
Shea Glam
Sheer Miracle
Simply Wellness
Sircuit Cosmeceuticals
Sitronu
Skin Essence Organics
Skin2Spirit
Skindew
Skinnocence
Soaptopia
Soapwalla
Soapy Soap Company
Social Paint
SocialEyes Lashes
Some Essentials
SpaRitual
Spela Cosmetics
SprinJene Toothpaste
St. Tropica
Strobe Cosmetics
Suki
Sunology Natural Sunscreen
Suntegrity Skincare
Swabbies
Sweet Life Treat

T

Tata Harper
Tattoo Booster
Teadora Rainforest Powered Naturals
Teds Coco
The Body Shop
The Dirty Goat
The Famous Beard Oil Company
The Flowered Life
The Grandpa Soap Co.
The Granola Goat
The Good Home Co.
The Honey Pot COmpany
The Jojoba Company
The Konjac Sponge Company
The Vamp Stamp
Thesis
Thinkbaby & Thinksport
Thirteen Thieves
TICO
Tilth Beauty
Timeless Organics Skin Care
TO112
Trufora
TruSelf Organics
TruSkin Naturals
Trust Fund Beauty
Tsi-La Organics

U

Ursa Major

V

Vapour Organics Beauty
VEGAMOUR
Velvet 59 by Paris Manning
Vermont Soapworks
Vigil Beauty
Violet Botanical Skincare
Violets Are Blue

W

Whish Beauty Products
WUNDER2

X

Xyrena

Y

Yarok
Yaya Maria’s
Yes to Inc.
Yummy Life Naturals
YUNI Beauty

Z

Z Natural Life
Zebs Organics
ZENMED
Zuzu Luxe
Zyderma

Ready to Support Cruelty-Free Brands?

Isn’t it exciting seeing all these cruelty-free brands?! It shows that there are plenty of alternatives to replace those bad brands that you’ve been using. We’ve got so many options mama so let’s do some shopping!

Have you tried any of the cruelty-free brands on this list? Are you looking for more information about a specific brand? Let me know in the
comments below.

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